Adam Worsfold - How I BUILT A great BRITISH HIFI COMPANY ?
My personal life and my business life is separate . Health & mindset are high on my list of priorities. I am not a yes man and I have a very tight circle of " Friends . I consider money a tool for life's progress, its not a controlling god like so many think it is . I voice my opinion and I normally have one , learning that often people don't respect strength of management . The saying below resonates with any true entrepreneur or business owner that has to deal with people using social media . I respect customers that know life is always a mutual respect for others, I despise herd mentality and I live by the rules of free thinking for everyone . I love the engineering that each and everyday we enjoy in our lives and I think its really undervalued by most .
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I don't like the deception and marketing lies created by most Chinese companies , it is very concerning , its getting out of hand how much they thrive with fake adverts and bad products that people are misled into buying . If you don't like something, its your choice , but don't lie on line about things on line just to get recognition on Social Media - Contact me on our page here or Ask the link to Ai anything about me or my team & HiFi or ONIX AUDIO .. then study our site . It continues to be a great journey driven by enthusiasm , I am pleased so many agree with my principles over the years meaning we have been making great amps that people love . It never bothers me that a few despise success it always happens , Some might say its actually a compliment . I look forward to you joining the ONIX family of real Hifi and music lovers, people that know what we do and how it helps their lives to be complete . We are people that have an open mind and quite like to be a little different . People that understand why we do what we do , and know what integrity is - but more than this we listen to music and with the occasional Jack D & chill while doing it . Onix Audio is one of one in the world of amplifiers . We don't shout 'Look at me "while being sure of why we don't need too .
*The only way weak people can get noticed , is to criticize the successful ones*
Here are a few highlights of Adam Worsfold's exceptional Journey
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From 21 years old after I qualified, I co-designed all original ONIX AUDIO products - OA20-OA21- OA24- OA401 -OA601 -OA801 and the original ONIX AUDIO range. I was behind the case work and all production processes . The production engineering was my task on all OA21 amps built since 1984, the ones that built ONIX AUDIO and known to the world for reliability and cosmetic excellence . I am really proud of that. I was responsible for the awesome durability of ONIX AUDIO products. being the sole owner of ONIX AUDIO from 1986. I am fortunate to be a "clean sheet designer" which means a whole product designer. This is very rare now . Material technology is one of my passions , naturally all ONIX AUDIO products are exceptional in this area, that's why they last so long and sound so good . The worlds worst problem is - "Material Cost cutting " and bad design . China is the biggest culprit, of both - as they don't care, or worse they don't comprehend design & material integrity and cost cutting wins . We don't sell anything to China, they make MP3 players and we make real amplifiers that sound the way we know they should . Yes they all sound different.
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I have been an audio consultant for several electronics companies over the years, and have been involved in design of their product ranges. I have overseen production processes to product production and consumer sale .
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I have designed modules for the aviation industry and various modification requirements with electronic systems. Including, creating a patent that is now used by a large well known company building commercial aircraft .
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I entirely designed the DNA Range - DNA Ultimate - and the DNA 45/50 , as well as the awesome ONIX OA21 legacy.
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Discover Adam Worsfold - the start of great Life
After finishing my apprenticeship and gaining my electronic design qualifications, I started working at a service company as a bench engineer. My starting pay scale was the lowest they pay . . Within 2 years I had risen to a UK Troubleshooter & was one of the highest paid in a company of over 4000 People so I needed a new challenge , it called me at only 21. Time to grow . I knew I had the passion and was ready to learn , so I quit my salaried job and went for it . I took the leap and made ONIX AUDIO happen. I made mistakes, after all who doesn't , and I made some great choices but I successfully put ONIX AUDIO and OA21 on the worldwide audio map . I built a brand and the company I defy anyone to prove otherwise .​
ONIX AUDIO 1986 - 1991
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I grew ONIX AUDIO to a worldwide exporter ( 28 Countries ) of great UK made ONIX amps, in particular the OA21 . Within a year of its formation I had become the sole owner of ONIX AUDIO, and within 5 years I built and owned ONIX AUDIO to a £ 3 million a year company. I had registered the name ONIX in 1988 as a trade mark and I had become wealthy at just 27 years old. This was an exceptional achievement in anyone's eyes in the era it was done. I soon learned what this actually meant to my life in particular the downside. I learned that Jealously is very real , and most people try to pull you down rather than help you succeed, It hurts you in many ways, but its a lesson every single successful entrepreneur has to learn. It makes you hard and smart to people in your life .
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ONIX AUDIO 1991
I sold ONIX AUDIO for a considerable sum when I felt the time was right , I was just 29 . Not long afterwards the sale contract of ONIX ELECTRONICS LTD was broken by the buyer ( Yes more life learning ) Consequently I entered a legal battle to recover my loss. I won this 12 years later, after tenacity with fight beyond anyone's expectation. This legal learning curve being my first real lesson in business, teaching me so much about money and how people will lie and cheat to get it. This was a life changing lesson for me . I welcome any questions about the history of ONIX AUDIO and you might ask our Ai red box in the corner it gathers from the whole internet not just us .
ONIX AUDIO 1991 - 2010
After the sale of ONIX AUDIO and while I was legally trying to recover my losses from the broken sale contract , I was caught for speeding while driving my Porsche - ( Yep my fault 100% ) - I was banned from driving for 6 months . I decided I needed to use this free time for progress , so I studied to become an "Microsoft Certified Professional" at an official Microsoft training center in London. I saw the future of computer opportunities , so I qualified and moved forward with a new project. leading to my computer company being formed .
The new company started making computers and installing networks. I quickly gained contracts with Sega games and British Airways to name just two. My company grew to a size I didn't anticipate or expect . I sold that company 4 years later for a large amount of money at 35, I left the UK and resided outside the UK/EU so as to legally keep a 100% of the sale proceeds . ( Paying 50% Capitol gains was not on my radar ) This is when I discovered Asia and my alternate home . After I fell in love with the culture, the place and the sun I left the UK and made Asia my other home . I now split my time between the UK the EU and my home in Asia, with the UK being a place to visit but no longer actually live .
ONIX AUDIO 2010
After winning the legal fight from the sale of ONIX and regaining legal title of the trade mark ONIX , I used my brand ONIX once again in 2010 to resurrect the original standards with new designs, we design & make our own products, so it was a challenge all these years later , but I did it and here we are today many years on . We make our own amps and they are the best you can buy ... most people just don't realize how good they are. We are small and I am still hands on. Exclusivity works for us . There is not a better product than one made with pride/passion and knowledge by those that make it, and design it . You are a person, never a number to me. I have sound at my core and you will too once you hear what we make . Our amps change your life with music and sound
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I am a really unusual engineer in that I run my business with the needed knowledge and integrity to make it work, I am a communicator, business person, and an engineer - I love to be busy and work by choice . I live for personal freedom & achievement and despise corruption and zero-thinking people in today's world. I love everything well designed and engineered, and I dislike anything that is badly made or badly designed. I know China lies about spec of most of what they make , and it annoys me that buyers can't see it but worse don't look . Click here for examples of Chinese lies & deception
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Still going strong 2025
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Life is good, and I am still enjoying it , I would not change a day so far - how many people can say that ? Join me and start by contacting us here CLICK HERE - Find out exclusive amps .. Change your life